Directions to the Hire Centre

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redDirections to the Main Hire Centre >>>

blue Directions to Self-Service Stations >>>

redTo the Hire Centre at BeWILDerwood :

The centre is located in the car park at Bewilderwood and it is not necessary to pay the entrance fee to BeWILDerwood to hire bikes.

By Car

From the A1151 in the village of Hoveton take the A1062 towards Horning and Potter Heigham. About 2 miles out of Hoveton you will find the entrance to BeWILDerwood signed to the left.

By Rail

Details for train services from Norwich to Hoveton & Wroxham station can be found at It is a good service and the journey only takes 15 minutes. From Hoveton station it will take you about 20 – 30 minutes to walk to the bike centre.

By Bus

From 12th March 2017, there is a Konectbus service no. 5B/5C  which leaves Norwich at 50 mins past the hour and stops outside the gate at Bewilderwood. Journey time approx 45 mins. If you are arriving in Norwich by train, this service also stops at Norwich rail station. Timetable:

NOTE: If you have arrived in Hoveton by bus or train and are stuck in Hoveton trying to get to the bike centre please phone 07887 480331 and it may be possible for me to pick you up.

The Traveline information number is 0871 2002233 for full details.

How to get to the Hire Centre :

This free online service can help by suggesting routes from where you live to our Hire Centre – using various kinds of transport:

Red Planet Travel – Trip Planner

blueTo the Self-Service Stations :

Hoveton :

The hire point is located outside the Tourist Information Centre on Station Road. Postcode NR12 8UR. It is close to the train station and bus stops in the village centre. There is ample car parking in the village.


Horning :

The hire point is located in the car park next to the Swan Inn.  Postcode NR12 8AA. The car park is Pay-and-Display.


Ludham Bridge:

The hire point is located next to the road in the retail complex on the East side of Ludham Bridge. Postcode NR29 5NX.  It is close to the free boat moorings on the river Ant at Ludham Bridge and there is limited car parking.


Broadland Cycle Hire